Girls are turned off to computer science by a “geeky” image, research suggests.
(In one experiment) about 40 male and female students entered a small classroom that either contained objects stereotypically associated with computer science, such as Star Trek posters, video game boxes and Coke cans, or non-stereotypical items such as nature posters, art, a dictionary and coffee mugs.
. . . In the geeky environment, women were significantly less interested than men in computer science, while there was no gender difference for the non-stereotypical classroom.
Only 22 percent of computer-science graduates are women, and the female percentage is decreasing.